Many children and some adults find the Chitos chips insanely delicious snacks with an irresistible shape. We will find out how harmful corn sticks presented on the domestic market are, and whether a child should buy them.
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A little history of Cheetos
Chitos sticks are produced by the American company Frito-Lay, which has been owned by Pepsico since the 60s. In 1983, the cheetah Chester, a cheese lover, became the brand's symbol. Over time, he began to be portrayed using computer animation.
This choice of the “face” of the brand is mainly determined by the audience for which the product is produced. These are children aged 8 to 12 years. Like the hero of Cheetos, they are open to new ideas and love to fool around.
The brand’s advertising strategy is aimed at strengthening the relationship between the brand, children and the main character. Today Chester is a hero of PR innovations, new Cheetos. According to the manufacturer, the cheetah always wants to get chips ("Chester loves Cheetos").
Every year the company tries to strengthen its position. In 2004, Cheetos became the brand of the year. On TNT, the brand sponsored the animated series The Simpsons. To enhance the recognition of the cheetah in a hundred metropolitan supermarkets, special "corners of Chester" were installed.
Throughout the history of the brand, a huge number of promotions have been held.
The last ones are:
- “Enlighten the talent”;
- "CheetosAngry Birds-2";
- "Coloring joke";
- “Wake up football emotions”;
- "Crispy Safari";
- "Chitos battle";
- "Prize-winning."
Today, customers are offered to register unique codes on the site and receive guaranteed prizes.
Composition, packaging and calories
The following substances are contained in one pack of Cheetos with a volume of 100 g:
- proteins - 7.1 g;
- fats - 23 g;
- carbohydrates - 70 g;
- dietary fiber - 0 g.
Calorie content of the product is 515 kcal.
The composition of cheese chips includes the following ingredients:
- corn flour;
- a nicotinic acid;
- B vitamins;
- sunflower oil;
- milk serum;
- soybean oil;
- salt;
- starch;
- lemon acid.
In addition to them, there are less useful substances in the product. We are talking about glutamate and sodium phosphate, artificial dyes and additives. They improve the taste, appearance and texture of snacks.
Types and Flavors of Chitos Chips
Chitos chips, the tastes of which are quite diverse, differ in shape, aroma, composition.
With cheese
Cheese chips are a “childhood taste” for brand fans. They are available in packs of 85 g and can be stored in this form for up to 140 days.
Buyers say that corn sticks melt in the mouth and have an original salty taste, optimal size. Children really like them. The price for packaging in retail sales is from 62 rubles.
Sour cream and onions
The next type of snack is an unusual and mouth-watering version of the snack, which is great for a simple snack and party with friends. Chips have a pronounced taste and rich aroma of fresh onions and sour cream. Special packaging prevents air snacks from crumbling during transport.
Chitos sour cream and onions are produced in packs weighing 55 g. The cost of one package is 35 rubles. As in other types of Cheetos, snacks contain flavor enhancers, dyes and spices.
With pizza
Chitos pizza chips are less popular. However, they also found their admirers who note the original shape and interesting taste of snacks. Bright packaging weighing 55 g costs about 36 rubles.
Judging by consumer reviews, snacks are attractive at a low price and sweet-salty taste, reminiscent of real pizza. As for the composition, there are too many stabilizers and flavorings. This is not the best snack option for people with a troubled stomach.
With ketchup
Ketchup-style corn sticks are distinguished by their bright red-orange color, original shape and unique taste. They are considered real classics from Chitos. For packaging weighing 85 g will have to pay about 60 rubles.
In addition to the dubious composition, buyers are confused by the fact that the sticks stick to the hands and teeth. In general, Cheetos with ketchup are mouth-watering and satisfying chips, which crunch fervently and are suitable for a quick bite.
In the form of a spiral for children
Children and adults in awe of Chitos in the form of spirals. On the domestic market there are curls with the taste of sour cream and onion. In other countries they sell cheese snacks of their original form.
There is on sale Cheetos Cheeseburger. This game is dedicated to the World Cup. Chips are cheetah paws in the air. Buyers note that the taste of the product is far from declared. More it resembles cheese with ham.
There are many other types of cheetos. Among them are those that can not be bought in Russia. So, in Japan they sell Cheetos with the taste of soda. They hiss a little in the mouth and mimic the effect of bursting bubbles.
Original Chitos Crunchy chips, which are not sold in Russia, can be ordered through the online store. They are delivered from the USA in various weight variants.
Not so long ago, little Cheetos shots “Drink Me” flavored with doctoral sausage flavors appeared on sale. The price for the original funny form chips is about 12 rubles.
Buyers are not indifferent to the sweet sticks of Chitos. They are presented in two flavors - vanilla and strawberry. The bright packaging shows the same cheetah. Judging by the information on the pack, snacks are suitable for children from three years old.
This is perhaps the most harmless species of Chitos, which includes:
- corn flour;
- sunflower oil;
- powdered sugar;
- Milk Vanilla flavor.
Pale yellow sticks do not crumble when bitten off and have a pleasant aroma. The taste of the product is unobtrusive. Most reviews of sweet sticks are positive.
What is the harm from corn snacks
Scientific studies have shown that the frequent use of corn snacks leads to the following dangerous consequences:
- overweight;
- diabetes mellitus;
- muscular dystrophy;
- hormonal disruptions;
- asthma
- pathologies of the heart and blood vessels;
- destruction of the membranes of the intercellular space.
The damage of chips to a growing organism is especially pronounced. It is important to limit the child in the use of such products and orient him to tasty and healthy food.
Often, women in position have a desire to eat something sharp or salty, such as chips.
Such food causes the following changes in the body:
- increase in pressure;
- the development of kidney disease;
- the formation of edema.
If the expectant mother during child bearing will abuse corn snacks, her baby is more likely to be an allergic person with weak immunity.
Experts believe that when frying chips, harmful toxic substances with increased carcinogenic properties are released. They contribute to the development of oncological pathologies. If you drink Coca-Cola or beer all the time with snacks, the negative impact of chips is enhanced.
Thus, today's corn chips clearly do not reach a useful product. Moreover, they harm the body and cause a number of serious diseases. To reduce cravings for such foods and improve health will help sports and proper nutrition. If you really want chips, it is better to cook them yourself from natural ingredients.
